Latest marketing and advertising news Page 11 ✽

The Rise of Influencer Marketing: How to Collaborate for Success in 2023

Hello, brand builders and marketing mavens! Let's chat about a trend that's been making waves in the digital ocean – influencer marketing. With the social media landscape brimming with potential collaborators, how do you choose the right influencer and ensure a successful partnership? Let's dive in! 1. Understand Your Brand's EssenceBefore you even start scouting for influencers, have a clear understanding of your brand's values, voice, and vision. This will help you identify influencers who truly align with your brand's ethos. 2. Quality Over QuantityDon't be swayed by massive follower counts. Sometimes, an influencer with a smaller, more engaged audience (often termed as ‘micro-influencers') can drive better results than those with millions of followers. 3. Authenticity is the Name of the GameChoose influencers who have a genuine connection with their audience. Their endorsement should feel natural and authentic, not forced or overly promotional. 4. Set Clear ExpectationsCommunication is key. From deliverables to timelines, ensure both parties have a clear understanding of what's expected. A well-defined contract can save you from potential hiccups down the line. 5. Collaborate, Don't DictateRemember, influencers know their audience best. While it's essential to provide guidelines, give them the creative freedom to present your brand in a way that resonates with their followers. 6. Track and MeasureOnce the campaign is live, monitor its performance. Look at metrics like engagement rate, conversion rate, and ROI. This will help you understand what worked and what didn't, guiding future collaborations. 7. Build Long-Term RelationshipsInfluencer marketing isn't just a one-off campaign. Consider building long-term relationships with influencers who align well with your brand. This fosters trust and consistency in messaging. 8. Stay Updated with TrendsThe influencer landscape is ever-evolving. From emerging platforms to changing audience preferences, stay updated with the latest trends to ensure your campaigns remain relevant and impactful. ConclusionAlright, folks, that's our deep dive into the world of influencer marketing in 2023! It's not just about finding someone with a huge following; it's about finding the right fit for your brand and building meaningful collaborations. At AU Sessions Network, we're at the forefront of digital marketing trends, and we're here to guide you every step of the way. So, whether you're just starting your influencer marketing journey or looking to refine your strategies, we've got the insights you need. Stay tuned for more pearls of wisdom from our experts!

ما هو موقع إنتشر.كوم ولماذا يجب عليك معرفته؟

انتشر هي منصة عبر الإنترنت مبتكرة تم تصميمها لتبسيط عمليات التسويق والإعلان من خلال ربط العملاء بمقدمي الخدمات الموثوق بهم، وتقديم مجموعة متنوعة من الميزات وخيارات الاشتراك، بالإضافة إلى التركيز على تحسين نتائج الأعمال لجميع الأطراف المعنية. إن انتشر هو المكان الذي يلتقي فيه مقدمو الخدمات ذوي الجودة بالعملاء الباحثين عن الحلول. تمنحك المنصة القدرة على تصفح قاعدة بيانات موثوقة ومتحققة لمقدمي الخدمات في مجموعة متنوعة من الصناعات، بما في ذلك الإعلام، والإعلان، ووكالات التسويق، وشركات تطوير البرمجيات، وشركات إدارة الفعاليات، وشركات بحث السوق، وتفعيل العلامات. ما يميز إنتاشر.كوم هو التركيز على توفير تجربة سلسة ومبتكرة للعملاء، وتقديم العديد من المزايا لمقدمي الخدمات والعملاء. بالاعتماد على إنتاشر.كوم، يمكن لمقدمي الخدمات زيادة قاعدة عملائهم، وزيادة إيراداتهم، وتوسيع نطاق عملهم. مميزات إنتاشر.كوم لمقدمي الخدمات: إمكانية نشر المقالات المتعلقة بصناعتك.عرض مشاريعك وعملائك السابقين لبناء الاعتماد وجذب المزيد من العملاء.استقبال طلبات السعر من العملاء المحتملين.جذب عملاء محتملين يبحثون بنشاط عن خدماتك.إنشاء حملات إعلانية خاصة بك لزيادة الرؤية والوصول.إمكانيات الإعلان في إنتاشر.كوم: الفوز بالعطاءات: يمكن لمقدمي الخدمات عرض عروضهم الخاصة على سوق إنتاشر للهدايا والبرامج الخاصة بالإعلان.البرمجيات: من خلال عرض البرمجيات على سوق إنتاشر، يمكن لمقدمي الخدمات زيادة رؤية منتجاتهم بين العملاء المحتملين الذين يبحثون بنشاط عن حلول البرمجيات.لوحات الإعلانات: يعتبر سوق إنتاشر للوحات الإعلانات أداة قيمة لأصحاب لوحات الإعلانات للوصول إلى عملاء جدد.الفعاليات: يمكن للمنظمين الإعلان عن فعالياتهم والوصول إلى جمهور مستهدف بسهولة عبر منصة إنتاشر.على الجانب الآخر، يمكن للعملاء الاستفادة من قاعدة بيانات متنوعة من مقدمي الخدمات الموثوق بهم، وطلب عروض الأسعار لمشاريعهم، والتواصل مع المقدمين المحتملين بسرعة وسهولة. ببساطة، انتشر .كوم هو الوجهة الأمثل للعملاء ومقدمي الخدمات لتحقيق نجاح أعمالهم وزيادة فرصهم التجارية. انضم إلينا اليوم لاستكشاف عالم الفرص والنجاح.

What Is Entasher.com and Why You Should Know About It ?

Entasher.com is an online platform designed to bridge the gap between clients and service providers in various industries, including Media, Advertising, Marketing, Software Development, Events Management, and more. It's a one-stop hub where businesses can find the right partners to meet their needs. But it's more than just a directory; it's a dynamic ecosystem of opportunities. Here's what you need to know: 1. A Vast Network of Verified Service ProvidersEntasher.com boasts an extensive network of over 1,700 verified service providers. These are experienced and trusted professionals ready to assist you in achieving your business goals. Whether you're searching for a marketing agency, a software developer, or an events management company, Entasher.com has you covered. 2. Simplified Business InteractionEntasher.com simplifies the process of finding and connecting with service providers. Gone are the days of sifting through countless options online or waiting for referrals. With Entasher.com, you can submit your requests and receive offers from relevant service providers, streamlining the entire interaction. 3. A Diverse Range of ServicesThe platform covers an extensive range of services, from digital marketing to event planning and software development. This diversity means you can find precisely what you're looking for, whether it's a specific marketing campaign, a software solution, or an unforgettable event. 4. Customer Satisfaction at the CoreEntasher.com places customer satisfaction at the heart of its mission. The platform is designed to ensure that clients receive the best possible service. Verified providers, transparent interactions, and a user-friendly interface all contribute to a seamless experience. Why You Should Explore Entasher.com Now that you understand what Entasher.com is, let's explore why it should matter to you: 1. Time and Resource EfficiencyEntasher.com saves you valuable time and resources. Instead of embarking on an extensive search for service providers, you can submit your requirements and have offers come directly to you. It's like having a personalized team of experts at your fingertips. 2. Access to Top TalentThe platform connects you with verified, top-tier service providers. These professionals have a track record of delivering results, so you can have confidence in the quality of work you'll receive. 3. Tailored SolutionsEntasher.com allows you to specify your needs precisely. Whether you have a detailed project scope or need assistance defining your requirements, you can tailor your requests to get the exact services you require. 4. Diversity of ChoiceWith over 1,700 service providers, you're spoiled for choice. This diversity means you can find a provider that aligns perfectly with your project, budget, and vision. 5. Simplified Decision-MakingEntasher.com provides the tools and information you need to make informed decisions. You can compare offers, check service provider profiles, and read reviews, ensuring you're well-equipped to choose the right partner. 6. Cost-Effective SolutionsWhether you're a small business or a large enterprise, Entasher.com offers cost-effective solutions. You can find the right service provider without breaking the bank, making it an ideal platform for businesses of all sizes. In conclusion, Entasher.com is more than a platform; it's a game-changer in the world of business services. By simplifying connections between clients and service providers, it empowers businesses to thrive, grow, and succeed. Whether you're on the hunt for a marketing genius or a software wizard, Entasher.com is your gateway to success. Discover the power of strategic partnerships and unlock your business's full potential with Entasher.com.

باقة انتشر السنوية لمقدمين الخدمات الدعائية تبقى خيارًا فعّالًا من حيث التكلفة مقارنةً بتوظيف موظف جديد في مجال تطوير الأعمال لعدة أسباب

Subscribing to Entasher's annual package remains a cost-effective choice compared to hiring a new business development employee for several reasons

Lower Overheads:  When you hire a new employee, you must consider their salary, benefits, workspace, equipment, and training costs. These expenses can add up quickly and often exceed the annual subscription fee. No Recruitment Costs:  Finding and hiring the right employee can be a time-consuming and costly process, involving expenses for job postings, interviews, and background checks. Entasher's subscription is a fixed, known cost. Immediate Access:  Subscribing to Entasher gives you instant access to a network of potential clients and leads. In contrast, onboarding a new employee can take time before they start generating leads and revenue. Predictable Expenses:  The annual package fee is predictable and can be budgeted for, whereas hiring an employee can lead to variable expenses due to unforeseen costs and benefits. Efficiency:  Entasher's platform is designed to streamline lead generation and client acquisition. It offers tools and features to help you reach potential clients more efficiently than an employee working alone. Access to a Wider Network: Entasher.com connects you with a broad network of potential clients, possibly expanding your reach beyond what a single employee could achieve. Lower Risk:  There's no risk of employee turnover or the costs associated with it. Entasher's subscription is stable, ensuring continued access to potential clients. No Training Period:  New employees typically require a training period to become productive. With Entasher, you can start engaging with potential clients immediately. Flexibility:  You can choose from different subscription plans on Entasher to match your specific needs and budget, whereas hiring an employee involves a fixed salary commitment. Performance Metrics:  Entasher provides data and analytics to measure the effectiveness of your subscription, allowing you to track ROI. Evaluating an employee's performance can be more subjective and challenging. In summary, Entasher's annual package offers a cost-effective, efficient, and low-risk alternative to hiring a fresh business development employee. It provides immediate access to potential clients, predictable expenses, and the flexibility to adapt to your unique business requirements.

The Power of In-Person: Unleashing Offline Magic in a Digital World

In a world that's increasingly dominated by digital interactions and virtual connections, the magic of in-person events and offline activations still stands strong. While the allure of the digital era is undeniable, there's an irreplaceable charm and effectiveness in engaging with your audience face-to-face. Allow us to take you on a journey exploring why investing in in-person events remains an influential and fruitful strategy, even in today's tech-driven landscape. 1. Human Connection: The Ultimate Superpower In the age of screens and algorithms, one thing remains unchanged: the power of human connection. There's something profoundly special about shaking hands, sharing stories, and making eye contact. In-person events create an opportunity for authentic, meaningful connections that transcend the virtual realm. The handshakes, the laughter, and the eye-to-eye conversations—they're the building blocks of trust and rapport, and they leave a lasting impact. 2. Memorable Experiences That Stick We all remember the first concert we attended or the awe-inspiring art exhibition that left us speechless. In-person events have the magical ability to create experiences that etch themselves into our memories. From product launches that leave a mark to workshops that inspire creativity, the offline world is where unforgettable moments are born. These experiences are not just seen or heard; they are felt, tasted, and lived. 3. Engaging All the Senses Imagine launching a new fragrance online versus inviting people to experience it in person. There's simply no comparison. Offline activations engage all five senses, creating an immersive experience that digital platforms can only dream of replicating. Whether it's the scent of a newly opened book, the taste of a freshly baked treat, or the sound of applause, offline activations ignite our senses, leaving us with indelible memories. 4. The Art of Storytelling In-person events allow brands to tell stories in a captivating way that digital can't fully capture. From the moment attendees step into your event space, they become a part of your narrative. The décor, the ambiance, and the personal interactions—all contribute to weaving a compelling tale. And as we know, stories are what connect people to brands and leave them wanting more. 5. Tailored Engagement One-size-fits-all doesn't apply in the world of in-person events. You have the power to tailor your message and experience to the specific needs and desires of your audience. Whether it's a corporate conference, a product launch, or a charity gala, the ability to curate an experience that resonates with attendees is a priceless advantage. 6. Face the Competition Head-On In-person events are your opportunity to step out from behind the screen and present your brand in a tangible way. They allow you to stand out in a crowded digital marketplace, forge relationships with clients and partners, and showcase your unique identity. While your competitors may be chasing clicks, you'll be making memories. 7. Return on Investment Beyond Numbers In-person events may seem like a substantial investment, but their returns are immeasurable. The relationships built, the loyalty gained, and the brand recognition earned are long-term assets that defy traditional ROI calculations. The impact of offline activations often extends far beyond the event's conclusion. In conclusion, while the digital era offers undeniable advantages, the charm of in-person events and offline activations remains as potent as ever. In a world craving authenticity, connection, and immersive experiences, investing in the offline realm is not just a strategy; it's a way to create lasting, genuine, and impactful connections. So, as you navigate the ever-evolving marketing landscape, don't forget to sprinkle a bit of offline magic into your mix—you'll be amazed at the results. Embrace the power of in-person, and watch your brand soar to new heights.

Marketing Tips for the Economic Crisis

Lower consumer demand, disrupted supply chains, and increased fiscal pressures are all results of the pandemic, but that doesn't mean that you should stop or cut your marketing efforts. Marketing can help you survive and thrive during these tough times. Here are some tips to help you market your business effectively: - Do not cut your marketing budget immediately.  Cutting your marketing budget can hurt your brand awareness, customer loyalty, and competitive advantage. Instead, optimize your spending and focus on the most effective channels and strategies. - Audit and analyze your past performance.  Review your past results and learn from them. What worked well and why? What didn't work and how can you improve it? An audit can help you identify your strengths and weaknesses, as well as opportunities and threats. - Advertise to your past leads and customers.  They already know you and trust you, so they are more likely to buy from you again or refer you to others. Use email, social media, paid ads, or direct mail to communicate with them regularly and remind them of your value proposition. - Adapt to changing customer needs and behavior.  The crisis has changed the way people shop, work, communicate, and entertain themselves. As a marketer, you need to understand these changes and adjust your offerings accordingly. - Leverage digital transformation opportunities.  The pandemic has accelerated the adoption of digital technologies across various sectors and industries. This presents a huge opportunity for marketers to reach more customers, improve their customer experience, and increase their efficiency. - Collaborate with other businesses or organizations.  Partner with other businesses or organizations that share your vision, values, or target market. This can help you expand your reach, increase your credibility, reduce your costs, and create more value for your customers.   By applying these tips, you can not only survive but also thrive during the economic crisis in Egypt and the Middle East.

Creativity vs Innovation: What’s the difference and why do you care?

You've probably heard the words creativity and innovation thrown around a lot, but do you really get what they mean and how they're different? In this article, we'll break down the difference between creativity and innovation, why they're both crucial for your success, and how you can boost them in your team or organization. Creativity is when you come up with new ideas and ways of doing things. It's a skill that lets you think outside the box and apply fresh perspectives to old problems, generating original ideas that are relevant to the context and the goal. It also means evaluating these ideas and picking the most promising ones for further development. Some examples of creative outcomes are: A new product design that meets customer needs in a novel way A new marketing campaign that grabs attention and generates buzz A new business model that creates value for multiple stakeholders A new solution to a social or environmental problem Many factors, such as personality, motivation, environment, culture, education, and experience can influence creativity. There are also different types of creativity, such as deliberate and emotional, deliberate and cognitive, spontaneous and emotional, and spontaneous and cognitive. Depending on their brain activity and context, people can experience each of these types. Innovation is when you turn those ideas into reality and make something awesome. It's the act of executing creative ideas into practice and bringing them to the market. Innovation means transforming ideas into tangible products or services that create value for customers or users. It also means testing these products or services in real-world settings and iterating based on feedback. Some examples of innovative outcomes are: A new product that creates a new market or disrupts an existing one A new service that improves customer satisfaction or loyalty A new process that increases efficiency or quality A new business model that reduces costs or increases revenues Innovation can be influenced by many factors, such as strategy, resources, capabilities, processes, culture, competition, and customer demands. There are also different types of innovation, such as incremental, radical, disruptive, architectural, modular, open, closed, sustaining, and breakthrough. These types vary in terms of their degree of novelty, impact, risk, and difficulty. Creativity and innovation can also help you gain a competitive edge in your industry, as well as enhance your personal and professional growth. To be more creative and innovative, you need to have a culture that encourages experimentation, collaboration, risk-taking, learning from failure, diversity of thought, feedback, and recognition. You also need to provide the necessary resources, tools, processes, and incentives to support creative and innovative activities.

EGYROLL - Dynamics 365 HR Revolutionizing Human Capital Management!

EGYROLL – Dynamics 365 HCM Revolutionizing Human Capital Management!Are you ready to elevate your HR game to the next level? Say hello to EGYROLL HCM, our cutting-edge Human Capital Management solution designed to streamline your HR processes and empower your team like never before! 💼✨🌟 Key Features:✅ Comprehensive HR Management✅ Seamless Employee Onboarding✅ Employee Performance Tracking✅ Time & Attendance Management✅ Payroll Simplified✅Integration with Egyptian Tax Authority (Payroll Tax)Our goal is to empower organizations to efficiently manage their most valuable asset - their PEOPLE. EGYROLL HCM brings efficiency, accuracy, and a seamless user experience to every HR task.Say goodbye to HR headaches and hello to a more productive and engaged workforce! Reach out to us for a demo and discover how EGYROLL – Dynamics 365 HCM can transform your HR operations today! 🚀💡 Microsoft partners in Egypt (elite-bs.net) #EGYROLL #HRManagement #HumanCapital #Productivity #Innovation #DigitalTransformation #Dynamics365 #MicrosoftDynamics365 #Dyn365 #Dyn365HR #Payroll #PayrollTax

Entasher.com vs. Search Engines: A Smarter Way to Find Service Providers

Entasher.com offers several advantages over traditional search engines when it comes to searching for service providers:Verified Service Providers: Entasher.com features a curated list of verified service providers in various industries. This verification process ensures that you are connecting with reputable and trustworthy companies.Specialized Categories: Entasher.com categorizes service providers into specific industries, making it easier to find the right match for your needs. Whether you're looking for digital marketing, event management, or software development, you can quickly navigate to the relevant category.RFQ System: Entasher.com allows clients to submit Requests for Quotation (RFQs) directly to service providers. This streamlines the process of getting quotes and proposals, saving you time and effort compared to traditional search engines where you might have to visit individual websites and fill out contact forms.Client Reviews: Clients can leave reviews and ratings for service providers on Entasher.com. This feedback helps you make informed decisions based on the experiences of others.Exclusive Features: Entasher.com offers unique features such as the ability to showcase past projects, submit articles related to your industry, and even create and launch advertising campaigns. These features enhance your search for the right service provider.Personalized Assistance: Entasher.com provides personalized assistance and support, helping you find the perfect service provider based on your specific requirements.Time Efficiency: Instead of sifting through countless search engine results, Entasher.com narrows down the options, making it quicker to find the right service provider.Growing Network: Entasher.com is continuously expanding its network of service providers and clients, increasing your chances of finding the perfect match.Entasher.com offers a tailored, efficient, and reliable platform for connecting with service providers, saving you time and ensuring that you find the best fit for your needs.

How Entasher.com Empowers Businesses to Shine

In the dynamic world of business, certain individuals possess the unique ability to foresee opportunities where others see challenges. Meet Mahmoud Azab, the mastermind who not only spotted a gap but bridged it, giving birth to the groundbreaking platform, Entasher.com. The Genesis of a Visionary: Mahmoud Azab's journey is a testament to the power of determination and innovation. As the founder of Entasher.com, he saw a need for a platform that could seamlessly connect businesses with verified service providers across diverse industries. His drive to create a one-stop hub for growth led to the birth of a transformative platform that's rewriting the rules of business engagement. Fueling Business Growth: Entasher.com isn't just a platform; it's a catalyst for business expansion. By leveraging cutting-edge technology, it empowers companies to discover their perfect service provider match effortlessly. From marketing wizards to software virtuosos, the platform bridges the gap between demand and supply, propelling businesses to new heights. Unmatched Benefits: Entasher.com's success lies in its ability to curate an ecosystem of trust and efficiency. For entrepreneurs seeking top-tier solutions, it's a treasure trove of verified service providers, all in one place. The platform's innovative features, including a marketplace for giveaways and prime billboard locations, make it a beacon of possibility for companies looking to amplify their brand's reach. A Thriving Community: Beyond its technological prowess, Entasher.com is a thriving community built on collaboration. It fosters connections that fuel innovation and growth, ensuring that businesses not only survive but thrive in the competitive landscape. By providing a seamless experience, the platform brings dreams to fruition and transforms visions into reality. From an Idea to Impact: Mahmoud Azab's journey from envisioning a better way of doing business to actually making it happen is an inspiring tale. Entasher.com stands as a testament to his commitment to excellence, innovation, and progress. With every click, it brings businesses one step closer to realizing their potential and achieving their dreams. As we navigate the future, one thing is certain: the legacy of Mahmoud Azab and the impact of Entasher.com will continue to reshape industries, forge new partnerships, and drive a new era of success. Stay tuned as we uncover the remarkable chapters of this journey, showing that with vision, determination, and the right platform, success knows no bounds.

On-Screen Advertising Opportunity during the Barbie Movie

On-screen cinema advertising is a powerful tool that promises a range of benefits, and when combined with the magic of the Barbie movie, it becomes an exceptional chance to elevate your brand's reach and impact.